The only constant in technology is change, so how are associations supposed to keep up with it all? One way is to hire the right people, but it often can be difficult to determine which job candidates have the pertinent experience and skills needed to lead associations into the future. Drawing on some of Randstad…
Read MoreWith all of the seismic shifts in technology, tools, and even customers, the marketing function within associations looks very different today than it did a decade ago. That means the skills required to do the job are in constant flux. Cold, outdated, gross. That’s the reputation surrounding anatomy that the American Association of Anatomists’ Board…
Read MoreI was lucky enough to be invited to lead a workshop on project management tips and techniques with a long-time Abila partner, Rebecca Achurch, at last month’s Code(Her) Conference in D.C. One of the more pivotal pieces we covered was the importance of setting up a project for success from the start (i.e., how to…
Read MoreThe Abila User and Development Conference (AUDC 2016) ended on a high note this year, wrapping with what was definitely the most interactive, engaging, and fun session I attended the entire week, “Virtual Survivor – Keeping Your Team Working Together After They’ve Left the Island!” Rebecca Achurch of Achurch Consulting, Kelly Hansen with Association Engine,…
Read MoreAssociations are good at collecting data, but they’re less adept at analyzing it or knowing what to do with the gold mine of information they have. But that’s changing. As technology becomes more affordable, organizations are harnessing “big data” to improve the ways they interact with members. Read More >>
Read MoreData-driven engagement can’t be achieved overnight, but here are three tips from Rebecca Achurch, PMP, CSM, CAE, of the American Chemical Society on how to build a solid foundation. The better you understand members’ behavior, the better you can keep them engaged and renewing. But, as Rebecca Achurch, PMP, CSM, CAE, program manager at the…
Read MoreConflict will always occur during association projects, regardless of duration or size, but a skilled project manager will be prepared to manage it. Learn from two experts how to plan for and frame difficult conversations between staff, members, and vendors that will occur during projects.
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